The factors that set us apart
from our competitors are underlined below:
At Mirza Fabric, we ensure that the Quality of our Kashmiri Shawls,
Stoles, Scarfs and other accessories is maintained to the highest level.
Most of our clientèle is based in the international market, thereby
utmost care is taken to offer best quality products. Each level of our
production, ranging from designing, weaving, kani or tapestry twill work and
packaging is duly supervised by our quality managers.
With continual market research, conducted by us, in countries of
Europe and Russia, we have attained sufficient knowledge about the prevalent
market trends. We have attained greater market insights in the field and are
thereby able to offer products that perfectly befit your demand.
With continual up gradation in our production techniques, we
endeavor to stay ahead of our competitors. Our unit is well equipped with 18
Sulzer Machines, which gives us an unique edge over others in the industry.
The tapestry twill technique, exclusive to Kashmir, is well nurtured and
bring forth in our collection by our skilled craftsmen.
Anticipation about the markets: Our years of expertise in the field
has proven beneficial in attaining discerning market demands. We have been
able to breakthrough in the industry by anticipating the market needs and
specific requirements.
We greatly value our customers. The exclusivity of our collection is
further enhanced with the specific choice of material used. We use pashmina,
visous and jamawar fabric and the exclusive embroidery to especially meet
the demand of our customers. The customization of our collection of
shawls, stoles and other garments can be done to suffice to the unique
demands and choices. The swatch pieces of our collection is duly approved by
the clients before the final production is carried out.
We understand the importance of time and abide by timely schedules
specified by our valued clients. Our delivery and supply chain managers are
adept and efficient in their respective jobs. Furthermore, our business
alliances with reputed DHL, TNT and other services enable us to deliver the
specified orders on time.
Transparency is business conduct is our prime forte. We channelize
our resources and expertise to live up to the trust our clients have on us.
Our belief extends to delivering what is demanded, without any fallacies.
With our sound and ethical business practices, we have been able to
garner the trust of both domestic and international clients.
Financial Stability: A sound and established infrastructural base
has become our primal strength. We have carved a niche for ourselves in the
industry. Our huge infrastructure set ups, in Srinagar, Ludhiana as well as
in New Delhi, enable us to carry out the production orders on time.
Investment in Human Potential: Regular training modules are prepared
and are directed towards improvements in the skills of our craftsmen. We
provide a sound working environment for our craftsmen, which enables them to
foster their skills in the traditional craftsmanship of Kashmir. The
beneficial inputs from our clients as well the insights of our experts
together helps our craftsmen to acquire new skills in the industry.
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